Digital Marketing Expert in Oman

When I opened my bookstore (bookaholics_oman) , I thought passion would be enough. I believed that if I curated the right books and created a space people loved, success would naturally flow.

But like so many small business owners, I quickly learned that passion alone doesn’t create visibility – and visibility is what keeps a business alive.

So I rolled up my sleeves and taught myself everything I could about marketing. I also enrolled in a digital marketing course at CDA Academy, where I gained clarity, structure, and a deep understanding of how to connect with people online in a way that felt genuine and aligned with who I was.

I experimented, failed, learned, improved, and eventually built an online presence that allowed my bookstore to grow organically – without massive budgets, complicated funnels, or trying to be someone I wasn’t.

That experience changed not just my business, but my mission. I realized something powerful. Small business owners don’t lack talent or drive. They lack guidance.

They’re overwhelmed by marketing jargon, confused about what actually works, and exhausted from juggling everything on their own. 

I’ve lived that struggle. I know what it feels like to wonder if anyone will find your business, hear your message, or care about what you’ve built.

And I also know how life-changing it is when people finally do.

That’s why I now help small business owners grow using the same organic marketing strategies that saved my own business – strategies built on understanding people, telling meaningful stories, and showing up authentically.

I’m not a marketer who preaches theory; I’m a business owner who teaches experience. My approach is different because its rooted in real life experience – not from a textbook, but from  the countless days I spent running my own small business, wondering how to reach the people who would love what I created. I don’t speak from theory or trends; I speak from the very real moments of doubt, trial, growth, and learning that shaped my path.

What I teach comes from the blend of two worlds : the heart of a bookstore owner who values connection, and the strategic mindset of a trained digital marketer who learned how to create visibility with intention. My time at CDA Academy gave me structure and skill, but my years in the bookstore business gave me empathy, patience and a deep understanding of what it truly takes to build something from the ground up.

I believe in marketing that feels natural – the kind that aligns with who you are, not what the internet tell you to be. I believe in showing up with honesty, in telling your story with clarity, and in creating a presence online that reflects the real heart of your business. And above all, I understand the courage it takes to put yourself out there, because I’ve been there too.

My goal is to be the guide I once wished I had – someone who simplifies the process, understands the pressure, and helps you grow without losing the essence of what makes your business meaningful.